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HMV’s PSP go sale, what does it mean?

The quick couple of hour sale HMV pulled today that took the black PSP go from £200 down to £150 showed me a few things. The first of which is that at £150, the PSP go has the potential to be an enticing prospect, but not to everyone.

When I saw the sale I instantly thought of my brother rather than myself. The reason for this was that he has only a few UMD games that he plays at the moment. Those are Resistance: Retribution and a couple of others. He recently made the decision to go totally digital and only buy from PSN, and put up with the price increase over traditional media.

Myself, on the other hand, since the PSP go was launched, have stuck even more rigidly to UMD based games, despite the fact in general I am a huge fan of digital downloads of games. I buy almost all my PC games on steam unless they’ aren’t available there and I buy a lot of PSN and iPod touch games.

In other words, Sony screwed up the great concept of PSP go so much that it turned me, a huge digital download supporter off it almost entirely. Yeah, that’s a massive screw up by them.

But as far as this sale goes, it made me realise that £150 may just be the magic price point that Sony need to get to in order to sell a lot of these devices, rather than marketing it as a premium device when it clearly lacks the premium qualities of the iPod touch, while certainly not skimping on the price tag.

£150 may be the magic price point, but I think it will be for only a select group of people unless they can work out a way to let people copy their UMDs over to the go. For someone like me, it’s hard to really imagine myself splashing out on a go at any price because I want all my games on the system’s memory, and until that’s a possibility the device in general is useless to me.

What I really wish Sony had done is simply kept with the 3000 until the PSP 2, and roll out the digital content alongside UMD (which they are doing now) for the current system rather than introducing a whole new one which would sour the whole PSP brand, in a similar way to how the PS3 originally made people dislike Playstation.